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We're excited to introduce to you the Get Psyched! Psychiatry Franchise Newsletter. This monthly newsletter will celebrate the collaboration and success in the field, give us an opportunity to relay important information from the cross functional teams that support you all and welcome new team members. We hope you will find this content engaging and useful. Let's Get Psyched!
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- Harrell Damon
VP, Psychiatry Franchise
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Get to know Damon: Damon's dad grew up in a small town in Wisconsin and both his dad and uncle are local sports heroes and are in multiple hall of fames! His uncle recently had a city parked named after him.
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FEATURED STORIES
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We would like to recognize two TBMs, Ashleigh Jackson (Toledo, OH) and Dylan Smith (Gulf Coast, FL), for their collaboration with the ARTISTADA® and LYBALVI® marketing teams. Ashleigh took the time to meet with the ARISTADA® brand team to share her experiences with the iRep email process and provide suggestions for improvement. Dylan has been proactive with sharing important observations and feedback from his experiences in the field, some of which informed the improvements made in the latest version of the LYBALVI® core visual aid. This type of feedback is invaluable as we consider ways to enhance promotional tactics in the future.
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The LYBALVI® and ARISTADA® marketing teams are appreciative of Ashleigh and Dylan's partnership!
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Ashleigh Jackson,
Toledo, OH
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Dylan Smith,
Gulf Coast, FL
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Thank you all for the fantastic participation and support of the Finish Strong 2022 Meetings! We’d like to recognize the following TBMs for outstanding engagement during the LYBALVI® and ARISTADA® workshops. These individuals went the extra mile to draw in real world examples and applied it to the break-out exercises. Their enthusiasm and willingness to share their experiences enhanced the overall workshop impact for their peers. Kudos to going above and beyond! Click below to congratulate our colleagues!
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Lori Viator,
Lafayette LA
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Miranda Damiani,
Pittsburgh PA
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Chrystal Simmons,
Greenville SC
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Ashley Cole,
Akron/Canton OH
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Meg Treston,
Valley Forge IN
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Sean Surcouf,
Houston Central TX
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Darlene Healey,
Columbus OH
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PK Rangaswami,
Hoboken NJ
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Joshua Jackson,
Indianapolis West IN
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Brooke Dehne,
Green Bay WI
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In case you missed it, please see the Finish Strong meeting recap from Keith Ferguson, VP of Sales below:
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The Market Access team would like to recognize a TBM, Melica Heuser, Salem, OR for outstanding collaboration with MMD Michele Sabados in providing a solution to a challenge that retail pharmacies were having with billing and coding related to LYBALVI®.
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Melica proactively advised Michele about the issue and suggested a CCC-approved leave behind piece for retail pharmacists that was aimed at addressing billing errors. This initiated conversations with the Market Access teams who worked with cross functional partners to develop a reference guide. After completing the internal review processes, the reference guide was approved for both print and digital use.
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The feedback from the field has been very positive since its use, with Melica noting that "Pharmacists are very appreciative of this resource that they 'weren't able to find on the OHA website'—many immediately taped it up on their wall in the pharmacy!" Thank you Melica and Michele for the solutions-oriented collaboration!
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Click below to congratulate Melica and Michele!
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Melica Heuser,
Salem OR
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Michele Sabados
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The LYBALVI® DTC Campaign is now LIVE!
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Check out New ARISTADA® Patient and Caregiver Testimonial!
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Test your Market Access knowledge for a chance to win RISE points!
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Compliance Update Regarding Speaker Program
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Happy 1 Year Anniversary
to LYBALVI®!
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ARISTADA® Hits 1 Million MOT and is celebrating seven years on the market!
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Copyright 2022 Alkermes, Inc. All right reserved.
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